The Making Ipswich a Fairtrade Town Steering Group organised a series of events during Fairtrade Fortnight. During the fortnight the group played host to Sher Ghazi, the Chief Executive of a fruit and nut growing company – Mountain Fruits (Pvp) Ltd - in northern Pakistan. Sher explained to schoolchildren how Fairtrade has helped and encouraged growers in his region to produce better quality crops for sale in this country and in Europe.
Fairtrade ensures that farmers receive a guaranteed fair and stable price for their products.